This is an assignment for my class, Social Media & PR (PRCA 3030) These reading notes are taken from:

A Survival Guide to Social Media and Web 2.0 Optimization Strategies, Tectics, and tools for Succeeding in the Social Web by Deltinia Hay

Ch.3 is “RSS Feeds & Blogs”

They were all very interesting and useful but, I really like the ch. 3. I have found RSS to be very confusing, but this chapter helped a lot.The author breaks down the process as follows:

  • Content (blog post)is generated from a Website as an RSS feed
  • The “feed” is made available for subscription to visitors who have access to a “feed reader”.
  • The subscriber can read each story that’s added to the Website’s feed without ever having to return to the original site.
  • A Subscription can have as many subscriptions as they like. When they open the feed reader they are notified of new stories that are available for each of their subscriptions.

*An RSS feed offers a way for visitors to easily access your content.

Below are some more things I highlighted while reading and keeping these in mind, helped me better understand RSS:

  • Feed Reader needs to accessed in order to subscribe to an RSS feed. These can be downloaded to you desktop.
  • A blog is an RSS feed because they have built-in RSS feed technology. Each post becomes an item of the bog’s RSS feed. (this is how I have been getting by without understanding RSS feeds)
  • Websites, not blogs, can still offer RSS feed through services like Google AJAX API to generate a code to place on your website, or ask you webmaster to do this.

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